Are You Ready for Air Aotearoa?

Lindsay Mitchell has been researching and commenting on welfare since 2001. Many of her articles have been published in mainstream media and she has appeared on radio,tv and before select committees discussing issues relating to welfare. Lindsay is also an artist who works under commission and exhibits at Wellington, New Zealand, galleries.

A Stuff reporter writes, 

“Air New Zealand says it is cancelling more than 1000 flights between Aotearoa and Australia from now to the end of the year due to border uncertainty.”

Cancellations aside, it makes no sense for a country increasingly called Aotearoa to have its airline cling to the old name of New Zealand.

Is it time to get ready for another major re-branding?

I don’t know about you but Air Aotearoa doesn’t conjure up that warm sense of familiarity felt from near and afar, and pride in the airline’s quirky professionalism.

But my reluctance is probably just a facet of subconscious racism. I should succumb to the educators.

As for the rest of the world, international customers, private and commercial, they’ll be left to wonder where Air New Zealand disappeared to.

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