“If it ain’t broke, go break it” has been the principle objective behind our wheel development program from the start. Danny MacAskill was the first rider to get a pair of Reserve wheels and did a lousy job of fulfilling that objective. He filmed the entire “Wee Day Out” video on one pair, and only needed to tension the rear wheel spokes a quarter turn throughout the entire shoot—no mean feat considering some tricks took over 200 attempts to get right. So we sent Danny back out there, this time to downtown Glasgow… and this time we insisted he found us the limit.

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